{"id":3763,"date":"2025-09-09T17:33:48","date_gmt":"2025-09-09T15:33:48","guid":{"rendered":"https:\/\/www.ncorehr.com\/?post_type=case-studies&#038;p=3763"},"modified":"2025-09-23T18:22:21","modified_gmt":"2025-09-23T16:22:21","slug":"como-maccaferri-ha-estandarizado-el-recruiting-global-con-el-ats-de-ncore-hr","status":"publish","type":"case-studies","link":"https:\/\/www.ncorehr.com\/es\/case-studies\/como-maccaferri-ha-estandarizado-el-recruiting-global-con-el-ats-de-ncore-hr\/","title":{"rendered":"C\u00f3mo Maccaferri ha estandarizado el recruiting global con el ATS de nCore HR"},"content":{"rendered":"<p data-start=\"40\" data-end=\"323\">De procesos de selecci\u00f3n fragmentados y locales a una \u00fanica plataforma internacional de RR. HH.: Maccaferri ha elegido nCore HR para transformar el recruiting global, reducir los tiempos de contrataci\u00f3n y garantizar una experiencia uniforme a los candidatos en m\u00e1s de 130 pa\u00edses.<\/p>\n<h3 data-start=\"325\" data-end=\"347\">Perfil del Cliente<\/h3>\n<p data-start=\"349\" data-end=\"817\">Fundada en 1879 en Bolonia, <strong data-start=\"377\" data-end=\"391\">Maccaferri<\/strong> es l\u00edder mundial en ingenier\u00eda civil y medioambiental. Con m\u00e1s de 3.500 empleados, 70 filiales y m\u00e1s de 20 plantas de producci\u00f3n, la empresa est\u00e1 presente en 130 pa\u00edses.<br data-start=\"561\" data-end=\"564\" \/>Pionera en el sector de los gaviones modernos, hoy Maccaferri es sin\u00f3nimo de <strong data-start=\"641\" data-end=\"707\">innovaci\u00f3n, sostenibilidad y soluciones de ingenier\u00eda avanzada<\/strong>: desde el refuerzo de suelos hasta el control de la erosi\u00f3n, pasando por obras hidr\u00e1ulicas y geosint\u00e9ticos.<\/p>\n<h3 data-start=\"819\" data-end=\"833\">El Desaf\u00edo<\/h3>\n<p data-start=\"835\" data-end=\"1088\">Con una presencia tan amplia a nivel global, Maccaferri necesitaba <strong data-start=\"902\" data-end=\"964\">estandarizar y profesionalizar el recruiting internacional<\/strong>.<br data-start=\"965\" data-end=\"968\" \/>El sistema anterior estaba limitado al mercado italiano, era poco intuitivo y carec\u00eda de escalabilidad. Esto generaba:<\/p>\n<ul data-start=\"1090\" data-end=\"1279\">\n<li data-start=\"1090\" data-end=\"1151\">\n<p data-start=\"1092\" data-end=\"1151\">Experiencias de los candidatos no uniformes entre pa\u00edses.<\/p>\n<\/li>\n<li data-start=\"1152\" data-end=\"1214\">\n<p data-start=\"1154\" data-end=\"1214\">Dificultades de coordinaci\u00f3n entre las distintas filiales.<\/p>\n<\/li>\n<li data-start=\"1215\" data-end=\"1279\">\n<p data-start=\"1217\" data-end=\"1279\">Procesos de selecci\u00f3n lentos, con un <em data-start=\"1254\" data-end=\"1268\">time-to-hire<\/em> elevado.<\/p>\n<\/li>\n<\/ul>\n<p data-start=\"1281\" data-end=\"1422\">Era por tanto necesario introducir una <strong data-start=\"1320\" data-end=\"1351\">plataforma de RR. HH. \u00fanica<\/strong>, sencilla de usar pero tambi\u00e9n escalable, flexible y personalizable.<\/p>\n<h3 data-start=\"1424\" data-end=\"1439\">La Soluci\u00f3n<\/h3>\n<p data-start=\"1441\" data-end=\"1596\">Tras una evaluaci\u00f3n exhaustiva, Maccaferri eligi\u00f3 <strong data-start=\"1491\" data-end=\"1540\">nCore HR como Applicant Tracking System (ATS)<\/strong>. La decisi\u00f3n se bas\u00f3 en tres criterios fundamentales:<\/p>\n<ul data-start=\"1598\" data-end=\"1910\">\n<li data-start=\"1598\" data-end=\"1699\">\n<p data-start=\"1600\" data-end=\"1699\"><strong data-start=\"1600\" data-end=\"1622\">Interfaz intuitiva<\/strong> \u2192 facilita la adopci\u00f3n por parte de los equipos internacionales de RR. HH.<\/p>\n<\/li>\n<li data-start=\"1700\" data-end=\"1818\">\n<p data-start=\"1702\" data-end=\"1818\"><strong data-start=\"1702\" data-end=\"1735\">Alto nivel de personalizaci\u00f3n<\/strong> \u2192 <em data-start=\"1738\" data-end=\"1749\">workflows<\/em> adaptados a las necesidades locales manteniendo coherencia global.<\/p>\n<\/li>\n<li data-start=\"1819\" data-end=\"1910\">\n<p data-start=\"1821\" data-end=\"1910\"><strong data-start=\"1821\" data-end=\"1838\">Escalabilidad<\/strong> \u2192 indispensable para apoyar procesos complejos en m\u00faltiples mercados.<\/p>\n<\/li>\n<\/ul>\n<p data-start=\"1912\" data-end=\"2115\">La implementaci\u00f3n se llev\u00f3 a cabo en estrecha colaboraci\u00f3n entre los equipos de Maccaferri y nCore HR, con un enfoque basado en el di\u00e1logo continuo, el soporte t\u00e9cnico constante y la comprensi\u00f3n mutua.<\/p>\n<blockquote data-start=\"2117\" data-end=\"2340\">\n<p data-start=\"2119\" data-end=\"2340\"><em data-start=\"2119\" data-end=\"2258\">\u201cEl equipo de IT realmente comprendi\u00f3 nuestros procesos y habl\u00f3 nuestro idioma: fue sencillo encontrar armon\u00eda y soluciones compartidas.\u201d<\/em><br data-start=\"2258\" data-end=\"2261\" \/>\u2014 <strong data-start=\"2265\" data-end=\"2338\">Sara Barrassi, Talent Management &amp; Talent Acquisition Manager \u2013 Italy<\/strong><\/p>\n<\/blockquote>\n","protected":false},"excerpt":{"rendered":"<p>Un \u00fanico sistema internacional de RR. HH. para reducir el time-to-hire, mejorar la experiencia de los candidatos y reforzar el employer branding en m\u00e1s de 130 pa\u00edses.<\/p>\n","protected":false},"featured_media":2477,"template":"","meta":{"_acf_changed":false},"case-studies-topic":[],"case-studies-type":[],"class_list":["post-3763","case-studies","type-case-studies","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.3.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>C\u00f3mo Maccaferri ha estandarizado el recruiting global con el ATS de nCore HR - NCore HR<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ncorehr.com\/es\/case-studies\/como-maccaferri-ha-estandarizado-el-recruiting-global-con-el-ats-de-ncore-hr\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"C\u00f3mo Maccaferri ha estandarizado el recruiting global con el ATS de nCore HR - NCore HR\" \/>\n<meta property=\"og:description\" content=\"Un \u00fanico sistema internacional de RR. 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